SIMONE MASSONI  X  SALVATORE FERRAGAMO

Client    Salvatore Ferragamo
Agency    Machas
Artist    Simone Massoni
Photos    Nuri Rashid

Set of three cards and European mini tour through the Ferragamo Flagship Stores in Berlin, London, Paris, Milan, Florence and Rome with live drawing sessions and custom personal cards for a limited number of the brand's Elite customers.
Being a Florentine myself has made the whole experience special, as well as making me extremely proud. Salvatore Ferragamo was an Italian shoe designer and the founder of the luxury goods brand that bears his name, today one of the most representative and well-known fashion brands in the world, synonymous with timeless elegance.




© Simone Massoni
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CHICKS & TYPE
A true love story between the two things I'm most passionate about: illustration & typography. All time classics typefaces meet their gracious soul-mates.
Typography & Pin-Ups
EDITORIAL
Selection of 10 spots illustrations made for The New Yorker special Crime & Detective Christmas issue.
The New Yorker
FOOD CHOCOLATE DESIGN
4 colors screenprints and a book. Commissioned by Sabadì & Happycentro the project "Food Chocolate Design" has been exhibited at Pitti Taste 8, held at the outstanding Stazione Leopolda in Florence.
Pitti Taste / Happy Centro
CAMPAIGN
Characters based campaign for the Swiss brand Dar Vida.
Dar Vida
EDITORIAL ARTWORKS
Selection of artworks published in the past few years on magazines and newspapers including The New Yorker, Vogue, The New York Times, Boston Globe, GQ, Times, Washington Post, L'Espresso, Wired and many others.
Magazines & Newspapers
BOOK
THE 40s: THE STORY OF A DECADE - The cultural and political history of the watershed decade of the 20th century, as told by the New Yorker.
The New Yorker/Random House
BOOK
CYRANO DE BERGERAC, selected artworks.
Eli
CAMPAIGN
Christmas Campaign 'Gifts All Wrapped Up' for the Mr Porter/Net-A-Porter brand including a series of characters interacting with objects and a 1 minute animation used to launch the campaign.
MrPorter / Net-A-Porter
FB EVENT COVER SET
Eight 'holidays related' covers commissioned by Facebook to customize at best your very special events.
Facebook
PORTRAITS
12 Illustrious characters who has lived and contributed to the Florentine Renaissance portrayed to celebrate the 45th anniversary of the prestigious Costi&Poggiali printing house. A calendar has been printed is a luxurious Savile Row Plain (color Camel) 300gsm.
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